Running Shoes
Running Shoes

These days, buying a new sports shoe can be a confusing process. First, it feels like you’ve got to commit to a dedicated activity and decide between a running shoe, walking shoe, cross-trainer, netball shoe – or one of the other options. Then, you’re confronted with a range of extra features and ‘specialised technologies’ that may be in-built into your shoe. 

All in all, when you have a lot of decisions to make, and not as much information behind them as you’d like, it can leave you second guessing your decision – and casting a shadow over your fantastic decision to pursue or continue your fitness journey. 

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Healthia Limited has recently announced Daniel Simone as the newly appointed General Manager of Retail Footwear. Daniel alongside his wife Jessica is the founder of the Natural Fit Footwear retail business that saw its first store open in 2017. Its sole purpose was to provide footwear options for people with troubled feet. They then set out to find brands that would be willing to support them and shopping centres that would target customers that frequently visited. This then led to them successfully opening their first store in Figtree, NSW on 27th November 2017 with just two casuals (one who is still with them today). Within three years they had grown to seven stores throughout Wollongong, Sydney, Orange & Melbourne. They had also welcomed 24 loyal team members and a fantastic base of around 30,000 customers.


We sat down with Dan to learn more about what he will bring to his new role and his understanding of the retail landscape moving forward.

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Healthia Limited has recently announced Daniel Simone as the newly appointed General Manager of Retail Footwear. Daniel alongside his wife Jessica is the founder of the Natural Fit Footwear retail business that saw its first store open in 2017. Its sole purpose was to provide footwear options for people with troubled feet. They then set out to find brands that would be willing to support them and shopping centres that would target customers that frequently visited. This then led to them successfully opening their first store in Figtree, NSW on 27th November 2017 with just two casuals (one who is still with them today). Within three years they had grown to seven stores throughout Wollongong, Sydney, Orange & Melbourne. They had also welcomed 24 loyal team members and a fantastic base of around 30,000 customers.


We sat down with Dan to learn more about what he will bring to his new role and his understanding of the retail landscape moving forward.

Read more